
50 LinkedIn Post Templates Based on Influencer’s Top Performing Posts
Most LinkedIn post templates offer frameworks, like: What’s a failure story and what did you learn? What’s your blueprint for (specific process)? What are your top three tips for (specific pain point)? These frameworks are still effective, but I still find them limiting for a few reasons: They aren’t the only frameworks that work - and they often cater to a professional (and somewhat generic) tone of voice. The success of the post still depends on the topic of content you place in that framework. Frameworks are great, but you still have to come up with your own creative hook. To solve these problems, we studied the top performing posts of 50 LinkedIn influencers and broke down each of their posts into LinkedIn post templates. I’ll also explain why I think the LinkedIn post performed so well (e.g., was there something unique about the topic selected?) and what you can learn about that topic. Therefore, these post templates not only give you very specific hook and copywriting ideas, but they also hopefully inspire you to look beyond the most commonly mentioned LinkedIn post frameworks. 50 LinkedIn Post Templates Template #1: Reno Perry This is an image and text based post that likely performed well because of the message in the image. Plenty of people on LinkedIn are doomscrolling or struggling to find a job, so publishing a post that’s relatable is Template: What’s a struggle you went through that your audience can relate to? 5 Tips that helped you navigate the challenge Tip #1 Tip #2 Tip #3 Tip #4 Tip #5 5 Questions to reflect on as you navigate the challenge. Question #1 Question #2 Question #3 Question #4 Question #5 Reshare ♻ to help someone in your network. And give me a follow for more posts like this. 📌 Need help with (Problem)? Each month, I help a select number of professionals (accomplish dream outcome). DM me or check the link in my bio. See full template here . Template #2: Colby Kultger The “X Skills for Y” framework is fairly common, but this LinkedIn post likely earned a lot of engagement simply because it was framed with a quote that resonates with a wide audience. If you target a wider audience, you have a much higher chance of increasing engagement, though keep in mind that not all engagement is equally valuable. If your goal is to earn the attention of CMOs and convince them that you’re the authority they need to work with, this post probably isn’t the best post to accomplish that goal. Template: How to become indispensable at (X). 7 underrated (X) skills everyone should know: Skill #1 ↳ 2 explanatory sentences Skill #2 ↳ 2 explanatory sentences Skill #3 ↳ 2 explanatory sentences Skill #4 ↳ 2 explanatory sentences Skill #5 ↳ 2 explanatory sentences Skill #6 ↳ 2 explanatory sentences Skill #7 ↳ 2 explanatory sentences The best way to (accomplish X)? Become (Y). ♻️ Repost this if it resonated. See full post...
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