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The fifth dimension of design

By Ben WintnerFast Company

Michael Graves once said regarding a men’s suit, “You can buy a lot of cheap ones, or you can buy one great Armani suit.” He was not just talking about tailoring. He was talking about time, and about the value of design that endures functionally, emotionally, and aesthetically long after the first moment of use. At Michael Graves Design, we have always believed that the best designs are not those that just capture attention for a moment, but those that quietly support you over years, as your life evolves. As we look toward the future of accessibility, this idea becomes more urgent. The truth is simple: Every body is either disabled, or not currently disabled. DESIGN THAT LASTS MUST ALSO ADAPT Accessible design is not a niche strategy. It is a philosophy of foresight. Just as quality design anticipates wear and tear, accessible design anticipates change. Our abilities shift over time: a disease diagnosis, a broken wrist, aging eyesight, a dimly lit room, or the fatigue that comes from multitasking. These are permanent, temporary, and situational disabilities that remind us that accessibility is not for some people, it is for every body, all the time. When you buy something thoughtfully designed, you are not only purchasing an object for today. You are investing in your future self. A well-placed grab bar or an ergonomically-contoured handle may seem unnecessary now, but design that is inclusive from the start ensures your environment keeps working for you as life evolves. That is not a limitation; that is liberation. THE BLUE SKY FALLACY Every designer learns that constraints fuel creativity. The most overlooked constraint is time itself. Great design considers not only how an object is today, but how it ages, how it feels after a decade, and how it fits into new phases of life. The products that endure—the teakettle you reach for every morning, the cane that becomes an extension of confidence, the accessible bed that becomes invaluable when you are pregnant, recovering from a sports injury or dealing with arthritis—earn their place through empathy and endurance. Like copper developing a natural patina, they do not lose their shine with age; they gain depth, character, and meaning. Time reveals what is truly human in design: the capacity to keep serving, delighting, and belonging. When we prioritize quality over quantity, we move from consumption to connection. The inexpensive object may fill a need, but the well-designed one creates a relationship. It gathers meaning through use, through memory, and through time. THE 10-3-1 RULE: DESIGN FOR DISCOVERY From 10 feet away, a product should make a striking visual impression that draws you in. From three feet away, you begin to notice the finer details that make it beautiful and unique. From one foot away, you experience the tactile qualities—the feel in your hand, the sound of a lid closing, the subtle comfort of balance—that turn interaction into attachment. This layering of experience also connects design across time. The first impression creates desire. The first...

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